StatsBet affiliate programme review: 30% recurring commission

What StatsBet is

StatsBet is a football analytics site for bettors. It launched in 2024 and is run by Fonvig Group AS, a Norwegian company founded in 2013. The site covers more than 120 leagues and 12,000 teams, built on an archive of over 110,000 finished matches, with match data from SportMonks refreshed throughout match days.

It runs in five language editions: English at statsbet.org, plus Danish (statsbet.dk), Swedish (statsbet.se), Norwegian (statsbet.no) and Spanish (statsbet.es). For an affiliate with a Nordic or Spanish-speaking audience, that means you can send readers to a site in their own language.

StatsBet is an analytics and information service. It does not take bets and does not handle any betting transactions, so what you are promoting is a data subscription rather than a gambling operator.

What is free and what Premium unlocks

The free tier is generous on purpose: it is what brings visitors in, and the limits on it are what turn them into subscribers.

The Premium tools are the part competitors usually charge most for: a Value Bet Screener that ranks every team, player and goalkeeper bet where the model sees at least +15% expected value against the best available price, a player-props screener for shots, shots on target, fouls, tackles and bookings, and prematch odds from 50 bookmakers compared side by side.

The price: €29 a month from 1 November 2026

StatsBet Premium cost €14.99 a month or €149 a year until 31 October 2026. From 1 November 2026 new subscriptions cost €29 a month or €289 a year; the yearly plan works out at roughly two months free compared with paying monthly. Existing subscribers keep the price they signed up at for as long as their subscription stays active. StatsBet explains the change by the tools added during 2026: the value-bet and player-props screeners, odds from 50 bookmakers and model probabilities for every prediction.

For affiliates the change doubles what a new referral is worth, because the commission is a percentage of the payment.

Commission and terms

Two details matter more than they look. Because a subscriber is credited to you once they sign up through your link, every later renewal pays you 30% even after the 30-day cookie has run out. And because commissions are approved by hand before they count towards a payout, there is a short delay between a sale and money you can withdraw.

What you can earn

At the November 2026 price, every monthly subscriber you refer pays you €8.70 a month; a yearly subscriber pays you €86.70 each year they renew. The table shows what a base of active monthly subscribers is worth. These are examples, not a promise: real numbers depend on how many referrals choose yearly plans and how long they stay.

Subscribers you referred before 1 November 2026 at €14.99 keep that price, so they earn you €4.50 a month for as long as they stay.

Why it converts well

A subscription programme lives or dies on two things: how easily a reader becomes a paying customer, and how long they stay. StatsBet is built for both.

• A free tier that does the selling. Visitors can use match pages, live scores, statistics and the betting tools without paying, and see the top five rows of every screener and prediction list. Once they rely on it, the locked rows are the reason to upgrade.
• A large product for one price. Statistics on 120+ leagues, model predictions across goals, both teams to score, corners, cards and 1X2, a value-bet screener, player props, goalscorer and assist lines, and odds from 50 bookmakers sit in one subscription. Readers usually need two separate tools for that: a statistics site and a value-bet finder.
• A low price for what is included. Value-bet and arbitrage software, the category the screeners compete with, typically costs from €99 to well over €150 a month (see the comparison below).
• Recurring income. Every renewal pays you again, so the value of a referral grows with time instead of ending at the first payment.
• Five languages. Danish, Swedish, Norwegian and Spanish readers land on a site in their own language, which usually lifts conversion.
• Price protection as a selling point. Subscribers keep the price they joined at, which gives readers a reason to subscribe sooner rather than later.

For content ideas that convert and what a growing subscriber base is worth, read our guide how to earn recurring income promoting StatsBet.

How the price compares

We checked the cheapest paid plan of comparable tools on each company's own pricing page on 30 October 2026. The fair comparison depends on what you compare against, so the table splits football statistics sites from value-bet software. Pound and dollar prices are converted at the ECB reference rate for 30 October 2026 (€1 = £0.8338 = $1.1172).

The honest reading: against statistics-only sites StatsBet is priced in the same band, while it adds predictions with model probabilities and the value-bet and player-props screeners. Against tools that only find value bets, it costs a third or less. Some prediction sites, such as Forebet and WinDrawWin, are free, so the case for StatsBet is depth and tools, not that there is nothing free.

Who the programme suits

• Football bloggers and content sites that publish previews and analysis and want a data source to send readers to.
• YouTube and social creators who can place a tagged link in match previews and pinned posts.
• Tipster communities and forums whose members want the statistics behind the picks.
• Sports data and analysis sites that can complement their own content with StatsBet's screeners.

Compliance and responsible marketing

StatsBet is not a gambling operator, but content about betting is still read by people who gamble, and in some markets it falls under the rules for gambling marketing. Keep your promotion to what the product does: statistics, probabilities and tools. Do not promise winnings or present predictions as a sure thing; StatsBet itself states that Premium is no guarantee of profit. Address an adult audience only, add responsible-gambling information where you discuss betting, and follow the advertising rules of the market you target. Read more on our responsible gambling page.

Our assessment

StatsBet's programme is simple: 30% of every payment, for as long as the subscriber stays. What makes it attractive is the product behind it. A football audience can try the statistics and tools for free, and when they upgrade they get the screeners that dedicated value-bet software charges €99 or more for. The November 2026 price rise to €29 doubles what each new referral pays you, and existing subscribers keep their price, which you can use in your promotion.

The limits are practical rather than structural: bank-transfer payouts from €50, manual approval of commissions and a ban on brand bidding. If your audience follows football and bets on it, this is one of the easier subscriptions to recommend honestly. Apply on StatsBet's affiliate page, or compare other programmes in our affiliate programme overview.